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Retail Sales Associate pay in Santa Cruz-Watsonville

What retail sales associates earn in Santa Cruz, CA. Median $38,620 (+9% vs US) across 2,430 local BLS-surveyed workers.

Retail Sales Associate in Santa Cruz-Watsonville, CABLS OEWS · May 2025
$38,620Median annual wage+9% vs national
$18.57Median hourly
2,430People employed
0.98Location quotient
$38,620
10th pct $36,040Median90th pct $49,020
Location quotient 0.98× the national concentration — roughly average.

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